People/Biz

AMC Networks International launches Southern Europe unit

AMC Networks International has launched a Southern European business unit that will bring France, Italy, Portugal and Spain together under one banner. Based in Madrid, the newly named unit, AMC Networks ...
February 14, 2018

AMC Networks International has launched a Southern European business unit that will bring France, Italy, Portugal and Spain together under one banner.

Based in Madrid, the newly named unit, AMC Networks International Southern Europe, will be led by Eduardo Zulueta (pictured), who also serves as president of AMC International Latin America. The unit was formerly known as AMC Networks International Iberia.

The unit will manage SundanceTV France, including its production, programming, marketing and distribution strategies in the domestic market. SundanceTV is available in France through Orange, Canal+, SFR, Bouygues Telecom and FREE.

Additionally, AMC Networks International Southern Europe will look for new business opportunities in the French market and move towards distributing channels and content in Italy.

Manuel Balsera, SVP, AMC Networks International Southern Europe, will lead affiliates, ad sales, marketing and digital, while Pilar de las Casas will oversee programming and acquisitions strategy as VP of cinema and documentary channels.

The remaining unit operations will also be managed by executives of the previous AMC Networks International Iberia team.

 

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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