Docs

CuriosityStream to launch Genepool’s “Vitamania”

CuriosityStream, the global doc-focused streaming service launched by Discovery Communications founder John Hendricks, is examining the controversial world of vitamins and supplements in the science documentary Vitamania. Presented by award-winning investigative ...
July 9, 2018

CuriosityStream, the global doc-focused streaming service launched by Discovery Communications founder John Hendricks, is examining the controversial world of vitamins and supplements in the science documentary Vitamania.

Presented by award-winning investigative scientist Dr. Derek Muller, and directed by Emmy-award winning Sonya Pemberton, the 90-minute film explores centuries of claims and counter-claims in the science behind vitamins and supplements.

Produced by PembertonĀ and Harry Panagiotidis’ Genepool Productions, Vitamania follows Muller on a global journey to uncover why scientists disagree on the effectiveness and safety of these products, while also investigating what exactly a vitamin is and what we actually know about them.

Vitamania features interviews with some of the world’s leading researchers, nutritionists and those who have suffered the consequences of ingesting too few – or too many – vitamins. The documentary also shadows the director to the Arctic Circle in Norway where he traces the story of cod liver oil; to the U.S. where he attends a natural health trade show to uncover what drives the US$100-billion global trade; and to Melbourne, Australia, where he learns the actual daily amount of vitamins the human body needs to survive.

Vitamania premieres exclusively on CuriosityStream’s streaming and on-demand platform onĀ Aug. 2.

The film is presented by Screen Australia, in association with SBS Australia, CuriosityStream, ARTE France and Film Victoria.

“CuriosityStream helps viewers better understand their world, and now Vitamania turns a trip to the grocery store into an immersive journey as enlightening as the space travel and historic adventures we already know our viewers crave,” said Steve Burns, chief programming officer of CuriosityStream, in a statement.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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