Sherman Oaks-based content studio and global distributor GRB Entertainment has tapped former Mark Burnett Productions executive C. Scot Cru as president of international.
In his new role, Cru (pictured) is tasked with managing the profitability and growth of GRB’s international distribution division, including sales, acquisitions and production.
Prior to joining GRB, Cru led the international arm of Mark Burnett Productions, producer of Survivor and The Apprentice, over a 14-year tenure and was responsible for leading the Los Angles-based production outfit’s international expansion efforts.
Cru reports into Marielle Zuccarelli, COO of GRB.
“Scot’s entrepreneurial mindset and incredible sales and production expertise will greatly amplify GRB’s international expansion,” said Zuccarelli in a statement.