People/Biz

Former Blue Ant exec Vanessa Case joins Vice Canada

The former Blue Ant exec will head up Vice Studios' production slate in Canada, including development, production, financing, sales and licensing.
September 12, 2018

Former Blue Ant Media content exec Vanessa Case has joined Vice Canada as SVP of Studio Canada.

In the role, Case will be responsible for heading up Vice Studios’ production slate in Canada, including development, production, financing, sales and licensing. In addition, she’ll oversee Vice Canada’s production and post-production facilities in Toronto. She will report to Naveen Prasad, president of Vice Media in Canada.

She previously served as EVP of content at Blue Ant Media from 2012 to November 2017, when she left the company during restructuring. In that role, she was responsible for overseeing the strategy and creation of the company’s original programming, and also helped launch and rebrand Cottage Life channel, Smithsonian Channel, Love Nature and Makeful.

Prior to joining Blue Ant, Case worked at various brands including National Geographic Channel, HGTV and History Channel.

Case joins Vice Canada during a period of significant change for the media co.

In mid-August, Vice Canada named Prasad its new president, and at the same time, U.S.-based parent company Vice Media announced a long-term content partnership with Bell Media. That deal will see new programming from Vice’s U.S. linear network, Viceland, air across Bell Media’s linear and digital platforms.

Prasad’s hire and the deal with Bell Media followed the January announcement that Rogers Media was ending its three-year partnership with Vice Media Canada, which included the Viceland specialty channel and its stake in the content studio.

From Playback Daily

About The Author
Selina Chignall joins the realscreen team as a staff writer. Prior to working with rs, she covered lobbying activity at Hill Times Publishing. She also spent a year covering the Hill as a journalist with iPolitics. Her beat focused on youth, education, democratic reform, innovation and infrastructure. She holds a Master of Arts in Journalism from Western University and a Honours Bachelor of Arts from the University of Toronto.

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