People/Biz

Propagate, Antenna Group ink production, development pact

Los Angeles-based global indie studio Propagate Content and European media co Antenna Group have inked a partnership to develop, produce and distribute original formats and content. Two original series are currently ...
October 11, 2018

Los Angeles-based global indie studio Propagate Content and European media co Antenna Group have inked a partnership to develop, produce and distribute original formats and content.

Two original series are currently in development from the partnership, and both are scheduled to bow in 2019.

The first production is a local version of Propagate’s game show format Slip ‘N Slide for ANT1 TV in Greece and Cyprus. The series features six rounds of competition, where players attempt to perform seemingly simple tasks while on a Whamo-O ‘Slip ‘N Slide’ play surface. The program is produced in partnership with Bruce Kaufman, president of Wood Hollow Pictures.

The second series, My Best Friend’s Fear, is a hidden camera prank show where an unsuspecting individual is set up by their best friend for a custom-made scare. The program will be co-produced with Makedonia TV in Greece.

Propagate also recently inked a development and production deal with Daniela Busoli’s Brazil-based production and distribution company, Formata Produções.

Founded in 2015 and spearheaded by co-CEO’s Howard T. Owens (pictured left) and Ben Silverman (right), Propagate currently has 17 series in production and 40 projects in development at more than 21 networks and streaming services. Propagate’s content portfolio includes History’s Zach Quinto-starring In Search Of; Apple’s first original series Planet of the Apps, featuring Gwyneth Paltrow, will.i.am, Jessica Alba and Gary Vaynerchuk; Twitter’s first entertainment series, #WhatsHappening; and Amazon’s unscripted horror series Lore, among others.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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