Media industry veteran Thierry Bled has joined Perth, Australia-headquartered production outfit Electric Pictures as head of development.
At Electric, Bled will focus on generating new factual content for the domestic and global marketplace, working with Electric’s development team to build on the success of its recent factual projects, which include Aussie Gold Hunters, Drain the Oceans and 100 Days to Victory.
With more than 20 years’ television industry experience, Bled most recently served as an executive producer, covering Australia and New Zealand, at Discovery Networks Asia Pacific over a two-year period.
The American-born Bled has formerly worked as a director, producer and executive producer on myriad high-profile series for Discovery, National Geographic, NBCUniversal, Viacom, and Australian networks ABC and SBS. His production credits include Aussie Gold Hunters, Outback Opal Hunters, Railroad Australia, Bushwhacked!, the Emmy Award-winning Queer Eye for the Straight Guy, Top Chef and Project Runway.
Notably, he previously served as deputy commissioning and development editor at Australian pubcaster ABC over a three-year period beginning in 2010.
“Thierry is joining the company at a very important time in its history,” said Electric Pictures CEO Andrew Ogilvie in a statement. “In recent years we have embraced new genres of programming, and have considerably increased our production capacity. We are now poised for further growth, and I am sure Thierry will make a major contribution towards this aim.”