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About Premium Content to “accelerate” production ambitions as APC Studios

Boutique co-producer and distributor About Premium Content has rebranded as APC Studios to further solidify its commitment to develop and finance projects with both local and global appeal. The move comes ...
March 25, 2019

Boutique co-producer and distributor About Premium Content has rebranded as APC Studios to further solidify its commitment to develop and finance projects with both local and global appeal.

The move comes as the Paris-based firm, headed by principals Emmanuelle Guilbart and Laurent Boissel, celebrates its fifth anniversary and reflects the company’s new position as a producer, financier and distributor of high-quality projects across the scripted, unscripted and children’s genres.

APC Studios will now serve as the umbrella for APC, APC Kids, prodco Zephyr Animation and any future fiction production labels.

APC has built a curated slate of English-language and local-language factual content from a range of global producers including Dream the Future (CuriosityStream; pictured), Sting: A Free Man (Arte), Food 3.0 (Planète+ in France/RDI Canada), Extraordinary Flights (RMC Découverte) and Sun and Moon (France 5), among others.

“We had always planned to develop into production but had chosen to first establish a solid and agile global distribution operation. It is now the right time to accelerate the development of our production activities,” said Guilbart and Boissel, joint CEOs and co-founders at APC, in a statement. “We will apply the same selectivity and tailor-made approach to the production that has made our success in international sales.”

About The Author
Daniele Alcinii is a news editor at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joined the RS team in 2015 with experience in journalism following a stint out west with Sun Media in Edmonton's Capital Region, and with communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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