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Facebook Watch unscripted exec Kristina Edwards moves to TBS, TNT

Former Facebook Watch exec Kristina Edwards has been appointed VP of unscripted series and specials at WarnerMedia-owned multichannel television networks TBS and TNT. Based in Los Angeles, Edwards will report to Michael Bloom, SVP ...
March 25, 2019

Former Facebook Watch exec Kristina Edwards has been appointed VP of unscripted series and specials at WarnerMedia-owned multichannel television networks TBS and TNT.

Based in Los Angeles, Edwards will report to Michael Bloom, SVP of unscripted series and live programming for TBS and TNT, and will work closely alongside Jenny Ramirez, VP of unscripted, and Michelle Byars, director of unscripted.

“Kristina has distinguished herself with a successful track record of uncompromisingly bold and innovative series in addition to having an eye for creative talent,” said Bloom in a statement. “Not only is she driven by her passion for creative ideas, but she also understands how to evolve the content experience according to the needs of brands and audiences alike, which is also inherent in the way we create our shows.”

Prior to joining TBS and TNT, Edwards worked at Facebook Watch in unscripted development, responsible for creative oversight and managing non-scripted content for the platform. Additionally, she helped develop both domestic and international versions of The Real World reboot; and helped create such series as Will Smith’s Bucket List, Kelly Ripa and Rachael Harris’ Head and Faces and 365 Days of Love with Sofia Vergara.

Before joining Facebook Watch, Edwards held posts as a development consultant at Fuse, and as VP of programming and development at MTV Networks from 2010 to 2017, where she supervised the network’s full pipeline of development and current unscripted series, including Ridiculousness, America’s Best Dance Crew, Rob Dyrdek’s Fantasy Factory and Wonderland Live.

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