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Crave greenlights Canadian remake of “RuPaul’s Drag Race”

Through a multi-faceted deal, Bell Media and OUTtv have also acquired previous and upcoming episodes of the hit U.S. reality series.
June 28, 2019

Bell Media’s Crave has commissioned a local remake of the hit U.S. reality show RuPaul’s Drag Race.

Produced by Blue Ant Studios in association with Crave, Drag Race Canada has been greenlit for 10 hour-long episodes. Casting for the show begins this summer, with cameras set to begin rolling in fall. A host has not yet been named for the series.

Blue Ant Studios optioned the remake rights from LA-based World of Wonder, which produces the original version. RuPaul’s Drag Race has run for 11 seasons in the U.S., with the first nine airing on Logo TV and the most recent two on VH1.

The U.S. version of the format sees American drag queen, model and TV personality RuPaul in search of the most glamorous drag queen.

In addition to the remake, Bell Media and LGBTQ network OUTtv also inked a multi-faceted deal for various versions of the show.

Under a newly inked agreement, future seasons of RuPaul’s Drag Race will premiere exclusively on Crave (for streaming) and OUTtv (for linear). New episodes will air day-and-date with the U.S. broadcasts.

As well, all previous episodes of RuPaul’s Drag Race and spin-off series RuPaul’s Drag Race All Stars will be available on Crave and OUTtv. The streamer and network also picked up the Canadian rights to the British adaptation of the series, RuPaul’s Drag Race UK. It will air day-and-date with the UK broadcast on BBC3.

The Canadian remake is executive produced by World of Wonder’s Fenton Bailey, Randy Barbato and Tom Campbell, Blue Ant Studios’ Betty Orr, Michael Kot and Laura Michalchyshyn, as well as RuPaul Charles.

The greenlight comes as Crave looks to expand its LGBTQ content offerings. Last month, the streaming service launched a new LGBTQ x Inside Out collection that houses a wide range of LGBTQ content brands like Starz, HBO and Showtime, as well as film content. In addition, Bell Media’s Starz brand signed on as the premier sponsor of this year’s Inside Out Toronto LGBT Film Festival.

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