Vice Studios, the film and TV production arm of youth-skewing media brand Vice Media, is collaborating with Canadian LGBTQ+ network OUTtv on a new makeover show celebrating transgender and gender-non-conforming identities.
Clothes Minded will focus on trans and gender non-conforming young adults preparing for major upcoming events (a job interview, a wedding, prom) while struggling to feel comfortable with their identities and outward appearance. The show will be a “comrade in arms,” providing support for participants to find the perfect look and feel comfortable with their authentic, true selves.
The series marks the first collaboration between Vice and OUTtv. Vice Studios will handle global distribution outside of OUTtv’s territories, which are Canada, South Africa, Australia, New Zealand and India.
“Clothes Minded is a natural next step for us in original programming as we continue to develop content for and about the LGBTQ+ communities,” said Brad Danks, CEO of OUTtv, in a statement. “Vice Studios always strives to shine a light on underrepresented communities and we look forward to joining forces with them to bring new and inclusive programming to our respective audiences.”
“Celebrating unique viewpoints of the world that connect humanity together is emblematic of Vice’s ethos,” added Vanessa Case, SVP of Vice Studios Canada. “Clothes Minded is the perfect series to bring that spirit to audiences in partnership with OUTtv.”