People/Biz

MTV promotes four content executives to SVP positions

Viacom’s youth skewing media brand MTV has elevated four executives in its content group to senior vice president positions. Veteran MTV executive Bahareh Kamali (pictured, top left) – who joined the business and legal ...
September 4, 2019

Viacom’s youth skewing media brand MTV has elevated four executives in its content group to senior vice president positions.

Veteran MTV executive Bahareh Kamali (pictured, top left) – who joined the business and legal affairs team in 2003 as director – is now the SVP and head of strategic development, adding CMT, MTV Studios, MTV Documentary Films and scripted to her purview.

Kamali’s responsibilities include MTV’s full suite of brands. She will serve as the chief liaison in deal negotiations alongside business and legal affairs. Earlier in her career, Kamali held various BA positions with PBS and the Screen Actor’s Guild.

MTV has also named Dara Cook (top right) SVP of original franchise programming, building on her breadth of experience with the youth-centric network by brokering key collaborations, launching a podcast vertical and fostering unique brand opportunities for franchise programming, tentpoles and events. Cook began her career at MTV in 2011 as a lead writer for the VMAs and TRL.

Benjamin Hurvitz (bottom right) has been upped to SVP of original series. The new role adds oversight of the Teen Mom reality juggernaut, which he helped transform into a franchise with three iterations: Teen Mom: OG, Teen Mom 2 and Teen Mom: Young and Pregnant.

Hurvitz, who was also responsible for Lindsay Lohan’s Beach Club, joined MTV as a showrunner in 2016 before becoming vice president of original series.

Sitarah Pendelton-Eaglin (bottom left), also named SVP of original series, broadens her slate comprised of the reimagined series The Hills: New Beginnings, VH1′s Girls Cruise and Are You the One: Come One Come All.

Pendelton-Eaglin cut her teeth at MTV working on the VMAs and as a writer/producer before going on to be an executive at several networks and then returning to the brand in 2018.

All four SVPs were previously vice presidents.

“Bahareh, Dara, Ben, and Sitarah are key contributors in fueling our content group’s growth and success,” Nina L. Diaz, MTV’s president of entertainment, said in a statement. “Their unparalleled creativity matches their relentless pursuit to deliver best in class results that inspire and activate our audience.”

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