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Escape rebrands as Court TV Mystery

Katz Networks, part of the E.W. Scripps Company, is rebranding its mystery and crime programming network Escape as Court TV Mystery later this month. The true crime network, which primarily targets ...
September 18, 2019

Katz Networks, part of the E.W. Scripps Company, is rebranding its mystery and crime programming network Escape as Court TV Mystery later this month.

The true crime network, which primarily targets women aged 25-54, will continue in its mission, with programming including long-running crime series The First 48, Forensic Files, American Greed, FBI Files, Crime Watch Daily, Unsolved Mysteries and more.

The rebrand comes following the relaunch of Court TV in May and the announcement of new series about O.J. Simpson and Harvey Weinstein. It represents a continued consolidation of brands across platforms, including apps and podcasts.

“Court TV Mystery will continue to focus on true-crime programming but will now be powered by one of the most recognizable brands in television history,” said Jonathan Katz, president and CEO of Katz Networks, in a statement.

“While increasing consumer recognition, aligning the two networks also creates increased marketing and co-promotional strength and the ability to naturally share content. We have begun producing true-crime docuseries and documentaries for Court TV, drawing from the nearly 100,000 hours of footage in the original network library. This compelling content will premiere on Court TV then have a home on Court TV Mystery, giving the millions of consumers who are hungry for the real-life drama of true-crime programming more opportunities to watch and enjoy it.”

Watch a trailer for the rebranded network below:

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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