During a Norwegian documentary seminar in 1997, Margreth Olin listened with interest as British filmmaker Paul Watson spoke about a project he was working on that looked into the terrible conditions in British retirement homes. The idea struck a chord with the Oslo-based director, as she was investigating the same issue in Norway. Eldar Nakken, head of documentary for TV2 Norway, was also in the audience, and as luck would have it, Olin and Nakken were later paired on a panel, which opened the door to discussion of Olin's film and the potential for a commission. Nakken had followed Olin's progress since her first film in 1994, In The House of Love, a 36-minute film about a Norwegian factory that processes slaughterhouse remains into animal feed.

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