Be the Creature, a family series airing in the US on National Geographic Channel starring Chris and Martin Kratt, is Decode Entertainment's first foray beyond its kids TV base into factual. And the Toronto-based prodco is navigating non-fiction with a fully fleshed-out brand plan. This time around, the brothers live as wild animals, surviving in remote environments with bare bones gear. Beyond the tube, their animal adventures invite interactivity via websites, interactive TV and an online multi-player game.

Unlock this article right now
Create an account for FREE to unlock articles and receive Realscreen Daily.