RDF USA on hitting the spa and teaming up with Mike Fleiss

RDF USA's Sara Hansemann spoke with realscreen about current and upcoming projects for the production crew, which involves teaming up with the creator of The Bachelor and a docu-series at a medi-spa.
February 26, 2009

RDF USA is best known for formats like Secret Millionaire and Wife Swap, shows that take people out of their normal circumstances. The production company has once again brought that approach to a recent project, in bringing a RDF UK title, Ladette to Lady, to MTV in the US as The Girls of Hedsor Hall. Currently airing on MTV, the show is a coproduction with Donald Trump’s Trump Productions LLC.

Sara Hansemann, manager of development at RDF USA, says that Trump was attached early on in development, since it ‘made a lot of sense with his brand.’ He also brings on board former Miss USA Tara Conner as a visiting instructor at Hedsor Hall, as she attempts to whip ‘party girls’ into shape at the finishing school in England alongside a headmistress and a disciplinarian.

A little off the beaten path for RDF USA is The Detonators, which was a coproduction of RDF USA and Scotland-based, RDF-owned IWC Media. This production debuted on Discovery in January, and followed two explosives experts as they gave a behind-the-scenes look at demolitions. Hansemann says The Detonators may look a little different, but it’s still compatible with RDF’s approach to programming.

Hansemann also discussed Hitched or Ditched, the project produced alongside The Bachelor creator Mike Fleiss under his Warner Horizon-based Next Entertainment banner. ‘The fact that RDF is able to create a show with Mike Fleiss is remarkable,’ says Hansemann, who says that having the two prodcos teaming up on a show is a rarity in a very competitive landscape. ‘[The union] will create the best possible product on air,’ she states.

Last up is Addicted to Beauty a show predicted for the end of second quarter for Oxygen. The docu-series will follow the quirky staff at a popular medi-spa facility in California. ‘It’s a workplace comedy embedded with drama,’ says Hansemann.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.