Oprah’s power of persuasion

Here's a preview of CNBC's documentary, The Oprah Effect, which explores the impact that Oprah Winfrey and her talk show have on businesses she promotes, which can go from near bankruptcy to multimillion dollar companies after a mention on the show.

May 27, 2009

Here’s a preview of CNBC’s documentary, The Oprah Effect, which explores the impact that Oprah Winfrey and her talk show have on businesses she promotes, which can go from near bankruptcy to multimillion dollar companies after a mention on the show.

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About The Author

Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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