3 Ball Entertainment, the reality prodco behind The Biggest Loser, has hired TLC executive Brant Pinvidic to join the company in the newly created role of EVP of development. Pinvidic will report to 3 Ball CEOs JD Roth and Todd Nelson. Pinvidic previously held the role of SVP of programming and development at TLC and SVP of development at LA-based prodco GRB Entertainment.
As well, Dan Snook has been promoted to VP of development, and will report to Pinvidic. Snook has been with 3 Ball since 2006, and is currently working on projects for Discovery, Lifetime, Syfy and VH1.