TV

Lionsgate names SVP and exec director TV marketing

Lionsgate today announced the promotion of Tori Crotts to executive director, television marketing and the addition of Priscilla Pesci as SVP, television marketing. Pesci joins Lionsgate having previously worked at MGM Worldwide Television Group as SVP of marketing and, most recently, having headed up her own marketing firm. In her new position Pesci will oversee domestic and international marketing for the television division. Crotts became director, television marketing last year after starting at the company in 2005 as manager, international marketing for the television division.
March 30, 2010

Lionsgate today announced the promotion of Tori Crotts to executive director, television marketing and the addition of Priscilla Pesci as SVP, television marketing. Pesci joins Lionsgate having previously worked at MGM Worldwide Television Group as SVP of marketing and, most recently, having headed up her own marketing firm. In her new position Pesci will oversee domestic and international marketing for the television division. Crotts became director, television marketing last year after starting at the company in 2005 as manager, international marketing for the television division.

About The Author
Jillian Morgan is a special reports editor at realscreen with a background in journalism and digital marketing. She joined the publication in 2019 after serving as the assistant editor to trade publications HPAC and On-Site. With a bachelor of journalism from the University of King's College in Halifax, she also works as a freelance writer and fact-checker.

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