Fireworks International, the television and distribution arm of ContentFilm plc, has sold the broadcast rights to Spike TV’s special Guys Choice to a number of international territories. The special awards show devoted to all things male aired on Spike in June, and has since been picked up by 170 territories worldwide. New deals were just closed with MTV in the UK, SKY TV in New Zealand, ABS in the Philippines and MNET in South Africa. The show includes appearances from Leonardo DiCaprio, Robert Downey Jr., Sandra Bullock and Arnold Schwarzenegger and sees Goodfellas get inducted into the Guy Movie Hall of Fame and George Clooney named Guy of the Year.
- MIPTV ’21