SnagFilms is expanding its distribution of documentary films with new VOD offerings, upon the company’s second anniversary of its launch. The company, founded by AOL Vice-Chair Emeritus Ted Leonsis, has over 1,500 documentary titles available for free streaming on 90,000 websites. VOD offerings of specially selected titles from SnagFilms’ library will be available for a fee on Comcast and Verizon FiOS TV. New titles will also be offered on a monthly basis. Selected titles will be available for purchase on iTunes, for rent on YouTube’s premium program, and both free-of-charge and for purchase on the iPad. An expanded rollout on mobile will include making select films available to multiple carriers internationally, bringing the audience to over 200 million mobile customers, while there are also plans to bring the library to internet-connected TVs, Blu-ray players, gaming consoles and set-top boxes this fall. SnagFilms also now offers films from Lionsgate and documentary aggregator New Video/Docurama, as well as selections from the National Film Board of Canada and extreme adventure and music films from the production arm of Red Bull.
Additionally, SnagFilms’ SummerFest returns for a second year on July 15, where six documentaries get run ahead of their theater and TV runs in the fall. Last but not least, SnagFilms enters the education sphere, with the launch of SnagLearning, a site for educators that will be available next month. Over 100 films will be slotted by education advisers for particular grades and subjects, to which supplemental study materials will be added.
- MIPTV ’21