TV

Alaska programming a hit for Discovery

Discovery reports that Flying Wild Alaska's debut and the return of Gold Rush: Alaska made the network number one among all ad-supported cable in primetime on January 14 among key demos.
January 20, 2011


Discovery reports that Flying Wild Alaska‘s debut and the return of Gold Rush: Alaska made the network number one among all ad-supported cable in primetime on January 14 among key demos.

Gold Rush: Alaska was the top program among M25-54/18-49 , while Flying Wild Alaska became Discovery’s highest rated new series premiere ever in HH’s and P18+.  The net reports that both shows posted triple digit gains in key demos compared to last year.

Also ranking number one among all ad-supported cable in key women demos is TLC, for Say Yes to the Dress and Four Weddings.  Both shows, into its sixth and third season respectively, are posting double digit gains compared to last year.

About The Author
Justin Anderson joined Realscreen as senior staff writer in 2021, reporting and writing stories for the newsletter and magazine. During his 20-year career he’s filled a variety of roles as a writer and editor at a number of media organizations, covering news and current affairs as well as business, tech, the film and music industries and plenty in between. He’s also spent time behind the scenes in television production, having written everything from voiceover scripts for documentaries to marketing copy. He has a degree in Journalism from Toronto Metropolitan University (formerly Ryerson University).

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