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Discovery to rebrand HD Theater as Velocity

Billed as a "turbocharged network" for an upscale male audience, Velocity will take over HD Theater in a move that Discovery Communications' president David Zaslav calls a "game changer."
April 14, 2011

Billed as a "turbocharged network" for an upscale male audience, Velocity will take over HD Theater in a move that Discovery Communications' president David Zaslav calls a "game changer."

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