People/Biz

Oxygen Media promotes digital exec

Oxygen Media has promoted Jennifer Kavanagh from VP to senior VP of digital, charged with leading the strategic initiatives for all of its digital and social platforms including mobile, apps, interactive TV, gaming and content distribution.
June 29, 2011

Oxygen Media has promoted Jennifer Kavanagh from VP to senior VP of digital, charged with leading the strategic initiatives for all of its digital and social platforms including mobile, apps, interactive TV, gaming and content distribution.

Kavanagh joined Oxygen as director of interactive marketing in 2006. Before joining the network, she was director of client services at NETexponent, where she was responsible for leading strategic marketing initiatives online.

“Jennifer has been instrumental in reimagining Oxygen as a true multi-platform brand,” said Oxygen Media president Jason Klarman. “Her laser-like focus on being a first-to-market innovator has created value for our audience, the Oxygen brand, and its advertisers.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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