TV

Upfronts 2012: Discovery considers ID for next global roll-out

Discovery International and Discovery Communications execs talked of the possibility of an international roll-out for Investigation Discovery at a pre-Upfront discussion in New York, while describing the rebranding of Planet Green as a "strategic swing." (Pictured: Discovery Communications president and CEO David Zaslav)

April 5, 2012

Discovery International and Discovery Communications execs talked of the possibility of an international roll-out for Investigation Discovery at a pre-Upfront discussion in New York, while describing the rebranding of Planet Green as a "strategic swing." (Pictured: Discovery Communications president and CEO David Zaslav)