Digital

MIPCOM ’12: The world according to YouTube

YouTube global head of content Robert Kyncl's standing room only keynote presentation at MIPCOM highlighted the video portal's ambitions in the original content arena, as well as its "make ads optional" strategy.
October 9, 2012

YouTube global head of content Robert Kyncl's standing room only keynote presentation at MIPCOM highlighted the video portal's ambitions in the original content arena, as well as its "make ads optional" strategy.

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About The Author
Barry Walsh is editor-in-chief and content director for Realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to Realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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