Endemol North America ups four

As part of a series of promotions, Caroline Baumgard has been upped to EVP of development, while Rob Smith has been elevated to EVP of programming.
February 11, 2013

Endemol North America has announced a series of promotions, with unscripted development head Caroline Baumgard and programming exec Rob Smith upped to executive vice president status.

Also, Rob Day has been upped to executive vice president, production; and Ron Milkes has been promoted to executive vice president, operations, strategy and corporate development.

The promotions come as the prodco preps four upcoming network primetime series, due for the summer and fall.

Baumgard, who joined Endemol USA in 2001, will continue as EVP of development to oversee unscripted development for the company, including original and adapted international formats for the U.S., pilot production and seeking new talent.

Smith, who joined Endemol USA in 2002, will, as EVP of programming, continue to oversee all of the company’s series currently on air in the U.S.

Prior to joining Endemol, both Baumgard and Smith worked for Telepictures.

“Over the past decade, Caroline Baumgard and Rob Smith have been essential factors in the success of Endemol USA,” said Endemol North America chairman and CEO David goldberg in a statement. “They set the bar for shaping and delivering some of network’s and cable’s most popular unscripted content.  Their skill and tenacity for taking on new challenges, demonstrated with the launch of our first syndicated daytime series, contributed to their elevated roles.

“Rob Day is an exceptional production executive who has supervised hundreds of projects since joining Endemol USA in 2003.  He has been instrumental in bringing many of our hit unscripted series to fruition,” he added.  “Ron Milkes is an innovative entertainment business leader.  He led the acquisition of some of our subsidiary independent production companies.  As we continue to grow our content brands across all channels, his leadership and experience will be invaluable.”

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