People/Biz

Exclusive: Cinephil hires former NFB exec Heather Wyer

Israeli distributor Cinephil is expanding its sales team by taking on Heather Wyer (pictured), the former head of international sales for the National Film Board of Canada (NFB).
October 7, 2013

Israeli distributor Cinephil is expanding its sales team by taking on Heather Wyer (pictured), the former head of international sales for the National Film Board of Canada (NFB).

Wyer, who will be based in Canada, is currently the president of Showcast Media, a media agency she founded in 2010. She joins Cinephil in a bid to further boost the company’s international sales reach.

Cinephil MD Philippa Kowarsky told realscreen: “We’re thrilled; I truly think [her hire] will expand our sales in both additional territories per film, and different platforms – predominantly digital.”

Wyer’s skillset includes worldwide sales and business development across all media platforms including TV, digital media, home entertainment, mobile and cinema. She has previously held posts at firms including Remstar, TVA International and Astral Media.

The news comes after Cinephil recently picked up festival hits such as Ukraine is Not a Brothel, Mission Congo and The Act of Killing.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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