Top Logo exec steps down

U.S. cable network Logo's exec VP and general manager Lisa Sherman (pictured) is resigning from the Viacom-owned channel as Logo becomes "more fully aligned" with sister network MTV.
October 9, 2013

U.S. cable network Logo’s exec VP and general manager Lisa Sherman (pictured) is resigning from the Viacom-owned channel, as Logo becomes “more fully aligned with MTV,” its sister network.

An internal memo from Van Toffler, president of Viacom Media Networks Music & Logo Group, stated that Sherman would be moving on to the “next step in her career” after a transition period, although no details of a new role were given.

Sherman had been with Logo since the network launched, and was named exec VP and GM in 2008.

For the moment, the LGBT-focused network – best known for its series RuPaul’s Drag Race - will remain its own brand, but Logo’s team will now report to Stephen Friedman, president of MTV.

“Our job moving forward is to build a fully integrated brand and achieve continued growth for the brand we all love,” wrote Toffler in the memo. “In order to do this, Logo will become more fully aligned with MTV, taking advantage of MTV’s ability to make noise that resonates in culture.

“On a personal note, Lisa has been a wonderful colleague and friend to me and I know to all of you. Her enthusiasm and generosity are matched by her talent and we will miss her,” he added. “She has generously agreed to stay on to ensure a smooth transition, so we don’t have to say goodbye just yet.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.