Branded content focus: IBM, Ogilvy’s atomic entertainment

Ahead of tomorrow's BCON Expo event in New York, realscreen presents the concluding installment of its branded content case studies, examining IBM's partnership with Ogilvy for A Boy and His Atom.
October 29, 2013

Ahead of tomorrow's BCON Expo event in New York, realscreen presents the concluding installment of its branded content case studies, examining IBM's partnership with Ogilvy for A Boy and His Atom.

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