Digital

Maker Studios adds muscle to MIP Digital Fronts

Maker Studios, the millennial-targeting indie helmed by former Endemol CEO Ynon Kreiz (pictured), is to be a founding partner of the inaugural MIP Digital Fronts, an international showcase and marketplace for original online video programming.
February 21, 2014

Ynon Kreiz-helmed indie Maker Studios, which specializes in web video content for millennials, is to be a founding partner of the inaugural MIP Digital Fronts, an international showcase and marketplace for original online video programming.

Kreiz (pictured), the former CEO of Endemol and current exec chairman of Maker Studios, will deliver a keynote address on April 8 as part of MIPTV’s Media Mastermind Keynote Series in France. In December, Google-owned YouTube was also confirmed as a founding partner.

The event will be held at the Palais des Festivals in Cannes, April 9-10, as part of the 51st annual MIPTV, organized by Reed Midem.

“Following on from YouTube, Maker’s decision to join the new MIP Digital Fronts as a founding partner confirms the international demand for a European-based screenings showcase to accelerate the marketplace for original online video,” said Laurine Garaude, director of Reed Midem’s television division, in a statement.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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