Distributor Banijay International is preparing to enter the world of finished program distribution with the help of acquisitions expert Emmanuelle Namiech, who has been enlisted to kick off the group’s acquisitions drive.
Namiech, formerly senior VP of content and development at FremantleMedia and previously director of acquisitions at ITV Studios Global Entertainment, will work with the Banijay acquisitions team – Fanny Baudry in Los Angeles and Jimmy Humphrey in London – to plan and implement commercial and editorial aspects of the acquisitions push.
The company – which is building a library of English-language, finished tape programming in factual entertainment, docusoaps and fly-on-the-wall reality – has already secured rights to productions including upcoming Australian workplace reality series The Flying Miners (ABC) and Village Vets (LifeStyle) as well as Water Patrol and Pound Pups to Dog Stars, both airing on TV One New Zealand.
“Increasing our finished tape business is the natural next step for us after building our format business for four years, and Emmanuelle’s experience and extensive contacts will be invaluable as we stride into the next stage of our development,” said Karoline Spodsberg, managing director of Banijay International, in a statement.
“Formats and finished program sales are complementary markets and we are determined to maintain our strength as a formats distributor as we add this new string to our bow.”