BBCWW promotes Forsyth, Reynolds to genre directors

The BBC's commercial arm has named Tracy Forsyth as genre director of factual entertainment and entertainment and Mark Reynolds (pictured) as genre director of factual - both newly created positions.
June 19, 2014

BBC Worldwide (BBCWW) has promoted two execs with the creation of two genre director roles.

Tracy Forsyth, formerly the VP for commissioning for the British pubcaster’s commercial arm, is now the genre director of factual entertainment and entertainment. In the role, she will oversee programs such as Top Gear, Dancing with the Stars and The Great British Bake Off.

Former commercial director for factual Mark Reynolds (pictured) becomes genre director for factual and will oversee titles such as David Beckham Into The Unknown, Hidden Kingdoms and Brian Cox’s Human Universe.

Both are responsible for creative partnerships, content acquisitions, coproduction and content strategy for their respective genres, as well as developing and commissioning ideas for BBCWW’s TV sales, channels and digital business.

The promotions are part of the company’s emphasis on original content as part of an increase in spending to more than £200 million (US$341 million) annually, it said.

BBCWW is also in the process of rolling out channel brands BBC First, BBC Brit and BBC Earth. Forsyth will oversee content investment strategy in fact ent and entertainment as well as commissioning for BBC Brit. Meanwhile, Reynolds will head up natural history, science, history, documentaries, current affairs and commissioning for BBC Earth, as well as BBC Earth Productions.

The promotions come after former RTE head George Dixon joined BBCWW in April as global editorial director earlier this year, and Liam Keelan becoming director of scripted.

In March, Elin Thomas stepped down as director of global formats at BBC Worldwide and exec VP of international production Joerg Bachmaier relocated to the U.S. to work on international formats and production partnerships while supporting the firm’s Los Angeles-based production unit.

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