“Property Brothers” to make UK debut on Lifetime

The Cineflix Productions series has been sold to more than 100 countries prior to this latest deal, including Australia, Italy, France and China.
February 17, 2015

UK-based Cineflix Rights has sold popular real estate series Property Brothers to A+E Networks’ Lifetime in the U.K.

The series, produced by Cineflix Productions in association with Scripps-owned HGTV in the U.S. and Corus’s W Network in Canada, features brothers Drew and Jonathan Scott, and follows them as they help couples find, purchase and renovate homes.

The series will air as My Dream Home on Lifetime U.K.

The reality renovation series is currently in its fifth season, with 117 one hours.

Property Brothers is making its first appearance in the British market, having been sold to more than 100 countries, including Australia, Italy, France and China.

“We are pleased to bring the world-famous Property Brothers to Lifetime in the UK for the first time,” said Koulla Anastassi, director of programming for Lifetime and CI UK in a statement. “We are confident that the wonderfully charming Drew and Jonathan will give viewers an added incentive to tune in to Lifetime.”

Property Brothers is one of our most successful global brands and we’ve also worked with Jonathan and Drew to extend the franchise internationally with other hits such as Buying & Selling, Brother vs Brother and Property Brothers at Home which we hope to bring to the UK in the near future,” said Chris Bonney, CEO, rights for Cineflix Media.

The U.K. distribution deal was negotiated by Sandra Piha, SVP, program sales pan-regional, UK, √Čire and Scandinavia at Cineflix Rights.

(From Playback Daily, with files from Barry Walsh)

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.