Oxygen has added five reality series to its development slate.
The shows, which include a series about an “extreme” cleaning company and a relationship competition series, are all aimed at attracting multicultural millennial women to the NBCUniversal-owned cable net.
Produced by Lime Pictures and All3Media America, Dead Clean (working title) focuses on a group of women who work for a cleaning company, Xtreme Cleaners, who specialize in decontaminating the dirtiest of locations, such as meth labs, crime scenes and hoarders’ homes.
The Thinkfactory Media-produced House of Black Diamond (working title) focuses on six members of a drill team who live in the same house, while the Soshefeigh Media and Wilshire Studios coproduced Start Me Up (working title) is a competition series for people who are attempting to crowdfund a business or cause-based project. Meanwhile, dating show Swipe for Love (working title), also from Wilshire Studios, transports the world of online dating apps into a TV studio.
Also, A. Smith & Co. Productions is developing The Ultimate Relationship Test (working title), a competition series in which 10 couples bet on how their respective partners will fare in a series of large-scale challenges.