YouTube readies SVOD service “Red”

The Google-owned video portal is rolling out a paid membership service that allows users to access content ad-free.
October 21, 2015

Google-owned video portal YouTube is rolling out a paid membership service that will allow users to access content ad-free.

YouTube Red, which will be available for US$9.99 per month, will provide subscribers with exclusive access to original series and films while also allowing users to save videos for offline-viewing through mobile or tablet, or to play videos in the background. The membership will extend across all devices and anywhere that requires a YouTube sign-in, including the recently launched YouTube Gaming and YouTube Music apps.

The SVOD subscribers will have exclusive access to original unscripted and reality titles – all of which are expected to broadcast in 2016 – including Skybound Entertainment and Maker Studios‘ Scare PewDiePie, a reality-adventure series placing YouTube personality PewDiePie (Felix Knellberg) in terrifying situations inspired by his favorite video games, and Alpine Labs‘ Fight of the Living Dead, a social experiment reality program┬áthat sees YouTube celebs escaping a realistic zombie apocalypse.

Additional series include The Game Theorists’ 360 Project from MatPat of Game Theory, a virtual reality series set to explore the science behind popular video games, and an untitled reality-adventure project from Joey Graceffa, in which YouTube stars are assembled for a game of Murder Mystery.

Viewers in the U.S. can try YouTube Red for free with a one-month trial beginning October 28.

About The Author
Daniele Alcinii is a news editor at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joined the RS team in 2015 with experience in journalism following a stint out west with Sun Media in Edmonton's Capital Region, and with communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.