IPCN, STV partner on Chinese “Road Trip” format

Shanghai-headquartered format producer-distributor IPCN and Celebrity Antiques Road Trip (pictured) shop STV Productions are teaming up for a Chinese fact ent format inspired by the indie's hit show.
October 26, 2015

Shanghai-headquartered format producer-distributor IPCN and UK indie STV Productions are teaming up for a Celebrity Antiques Road Trip-inspired format for the Chinese market.

Titled Journey to the Precious, the format is to highlight “the Chinese art of haggling,” in which parties look to arrive at a mutually beneficial price for an item. The series follows Chinese celebrities as they travel around the UK to test their haggling and antique-appraisal skills.

The format will be shot in London by IPCN’s Shanghai-based production team along with STV producers.

STV’s Antiques Road Trip has run for 12 series on BBC1, while spin-off Celebrity Antiques Road Trip has been produced for more than five seasons for BBC2. The company’s other credits include Catchphrase (ITV), Safeword (ITV2), The Link (BBC Daytime) and The Lie (STV, TV3 in Ireland and S4C in Wales).

IPCN produces versions of global TV formats for Chinese broadcasters. The company’s portfolio includes The Secret MillionaireSupernanny and China’s Next Top Model.

Journey to the Precious was developed by IPCN CEO Rebecca Yang and Celebrity Antiques Road Trip executive producer Andrew Robertson, alongside STV deputy director of content, Liam Hamilton.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.