Discovery veteran boards AeroCinema as exec chair

Eureka Media-owned aviation SVOD channel AeroCinema has named 27-year Discovery Communications veteran Clark Bunting (pictured) as executive chair of the board.
November 23, 2015

Eureka Media-owned aviation SVOD initiative AeroCinema has named former Discovery Communications exec Clark Bunting (pictured) as executive chair of its board.

Bunting previously served as president and GM of Discovery Channel, a role he departed in March 2012 after 27 years with the media giant. Most recently, he served as the president and CEO of the National Parks Conservation Association.

During his tenure at Discovery, Bunting oversaw almost every one of Discovery’s U.S. channels at the time, including Science Channel, Investigation Discovery, Military Channel, Discovery Health, FitTV, HD Theater, Discovery Home, Travel Channel, Discovery Studios and Animal Planet, which he helped launch in 1996 as the channel’s first GM.

The Toronto-headquartered AeroCinema is expected to launch in March 2016 with more than 400 rare aviation features, documentaries and profiles that aim to explore aviation from its inception to present day. The service’s content will focus on the stories behind the airplanes, pilots and manufacturers instrumental through WWI to modern aviation.

The SVOD service arrives next year after “eight years of research and investment” with former Network USA CEO Phil Osborn at the helm as CEO.

“As a strategic leader in media and entertainment, [Bunting] brings exceptional experience in building premier broadband channels with loyal viewers, which we will market to aviation enthusiasts worldwide,” said Osborn in a statement. “We believe the market for niche over-the-top content is poised for growth as consumers learn the value of having online choices for entertainment that allows them to watch quality programming that truly meets their interests.”

“We hope to make AeroCinema’s unique, high quality content as important to aviation enthusiasts as Netflix is to movie lovers,” Bunting added.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.