People/Biz

Google exec to head up ABC Australia

The Australian Broadcasting Corporation has appointed former Google exec Michelle Guthrie (pictured) as MD, effective May 2016.
December 21, 2015

The Australian Broadcasting Corporation (ABC) has appointed former Google exec Michelle Guthrie (pictured) as MD, effective May 2016.

In the new role, Guthrie will assume responsibility for all editorial content and will join ABC in April to replace outgoing exec Mark Scott, who will hand over the company following a month-long transition.

Guthrie joined Google in 2011 as MD of partner business solutions for Asia-Pacific before rising to her current role of MD of agencies in Asia-Pacific. Currently based in Singapore, she has played a key role in developing broadcast channels and content strategies across a range of platforms.

Prior to boarding Google, Guthrie served as MD for Providence Equity, a global investment firm focused on media, entertainment, communications and technology. She began her career as a media lawyer in Sydney, working with such international media companies as Foxtel, BSkyB, and the Asian-based Star TV network.

“Michelle brings a unique local and global view to the role, having grown up in Sydney and worked at senior levels here and around the world,” said ABC chairman James Spigelman in a statement. “She brings to the ABC her business acumen, record in content-making across an array of platforms, a deep understanding of audience needs and corporate responsibility for promoting issues like diversity.”

About The Author
Jillian Morgan is the Associate Editor at Realscreen with a background in journalism and digital marketing. She joined the publication in 2019 after serving as the assistant editor to trade publications HPAC and On-Site. With a bachelor of journalism from the University of King's College in Halifax, she also works as a freelance writer and fact-checker.

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