The three will join the program – which delves into the world of apps and the developers who create them for the tech giant’s iTunes App Store – as mentors and advisers to the selected developers.
The two production houses have launched an open casting call in search of developers. Applications close August 26.
“As tech drives modern pop culture now more than ever, we are giving a platform for the next generation of culture makers to shine,” said will.i.am in a statement. “We are searching for entrepreneurs with the vision to shape the future, solve real problems and inspire change within our daily lives.”