Israeli producer-distributor Armoza Formats has sent its runway competition format Curvy Supermodel to Polish media group Rochstar.
Produced by Tresor TV, the 5 x 120-minute primetime series (pictured) is attempting to alter the global perception of beauty and the modeling industry by casting a variety of curvaceous women.
The elimination-style series will feature an expert jury who will mentor the cast of women, who will confront their issues while preparing for their modeling careers as they compete for the opportunity to win a modeling contract.
The sale marks the third deal for the modeling competition, which has previously been acquired in the Netherlands by Tuvalu Media, and Germany’s RTL2.
“We always look to content that carries a strong and inherent truth to ensure engaging content, and this is exactly what we saw in Curvy Supermodel,” said Armoza Formats CEO Avi Armoza in a statement. “This is a prime time show that, at its heart, brings an authentic and relatable story to life.”