Formats

“Look Me In The Eye” format heads to France, Australia

Broadcasters in France and Australia have picked up Red Arrow International’s Look Me In The Eye format. TF1 Group has taken the French format rights and Endemol Shine will produce the ...
October 18, 2016

Broadcasters in France and Australia have picked up Red Arrow International’s Look Me In The Eye format.

TF1 Group has taken the French format rights and Endemol Shine will produce the Australian version for SBS.

Created by London-based CPL Productions and commissioned by Germany’s ProSiebenSat.1, the social experiment series reunites estranged friends and family members to sit in a “looking chamber” and share two minutes of silence together in an attempt to heal old wounds. Afterwards they must decide whether to reconnect or walk away.

The concept is based on research that suggests eye contact has a physical and emotional effect on how people connect with one another.

The distributor is launching the format to buyers at MIPCOM in Cannes, France this week.

Look Me in the Eye is among a raft of formats involving therapy and mediation angles that are up for sale at the market. Others include Flare Media’s Face to Face, ITV’s The Lie Detective and Keshet’s Boxed.

Past Red Arrow social experiment formats include Married at First Sight and Undressed.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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