Gabriel Sauerhoff has been promoted to senior VP of digital distribution at Discovery Communications.
Sauerhoff, who previously served as VP of digital distribution, will now manage the strategy, development and execution of the company’s digital media distribution business. He will work with pay TV operators and digital content distributors to expand Discovery’s offering across platforms, including mobile and online, with existing content currently airing on 13 U.S. networks.
He will report to Eric Phillips, president of domestic distribution.
In his previous role, Sauerhoff is credited with developing new partnerships with emerging content distributors, while driving distribution strategies across the TV network and web-native content offerings.
“Propelling Discovery forward in the digital space is critical to our company’s long-term success,” said Phillips, in a media statement. “Gabe’s strategic expertise in driving new business with our digital partners will continue to be invaluable as we navigate an evolving pay TV business.”
Prior to joining Discovery in 2010, Sauerhoff held both senior director and managerial positions in digital video distribution at Disney and ESPN Media Networks. He also worked at ESPN Affiliate where he held various positions in sales and marketing.