ITV Studios Global Entertainment has inked a multi-year production representation deal with media company Antenna Group for Greece and Serbia.
Under the terms of the agreement, Antenna’s portfolio of production companies – Ants Production Hub S.A., Ena Productions S.A and Antenna Group Studios d.o.o. – will be ITVS GE’s exclusive production partner for its scripted and non-scripted formats in the territories.
The first production to fall under the new agreement will be Saturday Night Takeaway, produced for Antenna’s FTA channel Ant1 in Greece and due to air this fall.
The deal was brokered by Jennifer Ebell, SVP, EMEA Sales, for ITVS GE and Pete Smith, managing director of Antenna Group.
“Local productions from across Central, Eastern and Southern Europe are starting to get the recognition they deserve and the region is fast becoming the focus for global companies seeking highly creative and skilled production outfits,” said Smith, in a statement.