Univision-owned network Fusion TV, 21st Century Fox, Amazon and the CBS Corporation are among the myriad companies who have launched a non-profit organization focused on promoting diversity across the media and entertainment industries.
Launched alongside more than 60 leading companies, public interest groups and associations, the Creative Thread Foundation will look to create talent pipelines and mentorship opportunities for promoting underrepresented content creators and those working behind the scenes in media and entertainment.
The foundation, led and created by Fusion TV, will also embolden a diversity of organizations, from corporations, industry associations, universities and public interest groups, to work in unison to provide better opportunities for multicultural creative talent while also sharing best practices to “allow for better recruitment, retention and awareness of diverse content creators.”
Among the television and media organizations who have joined as founding partners and supporters are 21st Century Fox, Amazon, AT&T, CBS Corporation, Disney, El Rey Network, Fusion Media Group, Fusion TV, Motion Picture Association of America, National Association of Broadcasters, Nielsen, Scripps Networks Interactive, Univision Communications Inc. and Viacom.
A full list of companies is available at CreativeThreadFoundation.org.
Henry Louis Gates Jr. (pictured) will serve as the chair of the Creative Thread Foundation. Board members and an executive director will be announced at a later date.
“We are committed to moving the dial when it comes to ensuring we see more accurate representation and diversity across the media and entertainment industries, but we know that it takes more than one company to make a difference,” said Gates in a statement. “We are thrilled to be working with like-minded companies and nonprofits to educate policymakers on this important issue, while also amplifying the efforts of those focused on making diversity and inclusion not just a priority but the norm.”
Gates also serves as the chair of Fusion TV’s creative board and is chair and co-founder of The Root, America’s premier news site for African-Americans.
“As underrepresented communities, it is critical that we are involved in telling our stories across media and entertainment,” added Jose Antonio Tijerino, president and CEO of the Hispanic Heritage Foundation. “With a soon-to-be majority minority in the US, it is more important than ever that we content creators are not just consumers. The Hispanic Heritage Foundation has developed creative programs to address this issue as have other organizations, which is why Fusion’s leadership in bringing like-minded organizations together is critical.”