Plimsoll, Love Nature set up camp in Sri Lanka

Following the success of the ambitious natural history project Camp Zambia, Blue Ant Media channel Love Nature and UK-based Plimsoll Productions have announced that production has begun on Part II ...
September 28, 2017

Following the success of the ambitious natural history project Camp Zambia, Blue Ant Media channel Love Nature and UK-based Plimsoll Productions have announced that production has begun on Part II of the 4K natural history project.

The camp will return to Zambia to shoot 12 new hours of wildlife and nature programming, then head east to base themselves in Sri Lanka to create another 12 hours of new content. All 24 hours are scheduled for delivery in summer 2018.

“We are extremely pleased to roll out the innovative Camp model of natural history filming to a new territory,” said Andrew Jackson, president of international production for Plimsoll Productions, in a statement. “Camp Sri Lanka will definitely serve as a challenge to our team, but they are excited and inspired by Camp Zambia’s runaway success with incredible wildlife stories.”

According to Ward Platt, CEO, global networks with Blue Ant Media, Camp Zambia is one of Love Nature’s most innovative production partnerships, having led to the creation of 50 hours of wildlife and nature content in 4K, ranging from blue chip behavior to character-led series.

The original camp represented a testing ground of sorts, as the project saw film crews embed in a single location for two years. The success of the project was two-fold, says Platt — it gave the crew the ability to capture high volumes of innovative and interesting wildlife content, while keeping costs down.

Similar to the Camp Zambia production, the Camp Sri Lanka team will immerse themselves in the region. Based out of three specific locations on the island — Yala National Park, Minneriya National Park and Polonnaruwa — the crew will focus on individual animal characters and families, capturing their lives in unprecedented detail.

“Following up on all of its success, Camp Sri Lanka brings endless possibilities as we embark on a new production project that will see us producing new stories about the region’s extraordinary creatures and habitat,” Platt says.

Similar to the original iteration, Camp Sri Lanka will be character-focused, with four series slated for delivery in summer 2018. Content from Camp Sri Lanka will also include footage taken from aerial cameras, which will fly over forests, grasslands, outcrops, swamps and beaches.

Complete episodes are available for licensing via Blue Ant International, while a selection of this content will also live on Love Nature’s linear and SVOD offerings. U.S. audiences will also be able to access this content on Smithsonian Networks OTT service, Smithsonian Earth.

“We’re taking something that’s innovative and that’s worked, and we’ve fine-tuned it,” says Platt. “It’s something we hope to extend to other geographic locations moving forward as well.”

Expansion of Camp Zambia, and the Love Nature brand as a whole is top of mind for Platt. The Love Nature SVOD Product is in over 60 countries, while Love Nature’s linear channel is currently available in Canada and Singapore. The company will be actively looking to expand Love Nature’s linear footprint into Europe at MIPCOM this year.

“You can tell great stories, but if you can’t get the content out to as many platofrms as possible, a lot of people who love your content will miss out,” Platt says. To that point, he says Love Nature’s focus will be to build a brand that is synonymous with high quality 4K natural history content, and that nature enthusiasts will visit as a destination for wildlife content.

Plimsoll Productions’ production team includes Andrew Jackson, president, international production (North AmericaFrozen PlanetAfrica), Martha Holmes, head of wildlife (Blue PlanetManhuntersLife), James Smith, executive producer (Tribe,Amazon with Bruce Parry), Hannah Hoare, producer for Camp Sri Lanka (Year 1) and Hannah Hoare, Producer, Camp Zambia (Year 3).

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