In the newly created role, De Moraes will be responsible for managing all development for Shiver. She reports directly into Tim Carter, who was recently appointed as managing director at the UK commercial broadcaster’s factual label.
De Moraes will work alongside Carter to set the development strategy for each of Shiver’s genre heads, including across entertainment, fact-ent, documentaries and current affairs.
Previously, De Moraes had served as head of new formats at Twofour Group since 2016, where she oversaw the creation of new formats across all genres, including BBC2′s Second Chance Summer and forthcoming formats Change Your Tune for ITV and Make Me Younger for BBC1.
Prior to this, she spent a two-year period at BBC as creative director for the UK pubcaster’s in-house development team, and nine years at Twenty Twenty Television as director of development where she created BBC2′s The Choir and Channel 4′s First Dates.
“I created this role to supercharge development at Shiver and harness the great creative talent in the business,” Carter said, in a statement. “Ana is an ideas machine, an original and surprising thinker with a talent for creating global hits. She brings an experienced eye on strategy and fantastic relationships with key commissioners. Her central role will become even more crucial as we grow our creative talent pool.”
“Shiver makes some of the most popular shows on TV at the moment, and I’m looking forward to being part of the team creating its new generation of hit formats,” De Moraes added.