Former Endemol Shine Group executive Martha Brass has joined the board of London-based factual indie Antidote Productions as non-executive chair.
The appointment is the first Brass (pictured, center) has taken since departing Endemol Shine last July. The move also follows a June 2017 funding injection from the Edge Creative Enterprise Fund, in which Edge Investments exec David Fisher joined the board.
Brass is a senior executive with more than 30 years of executive experience across commercial, operational and strategy roles in the media and consumer goods sectors. Most recently, she served as CEO of international operations at Endemol Shine Group.
Prior to Endemol, Brass served as MD of Amaze TV and EVP of television at 19 Entertainment for a three-year period beginning in 2004. From 1998 to 2003, Brass took on a range of senior executive roles at FremantleMedia.
“Antidote is perfectly poised to take advantage of the growing appetite for the factual genre in the digital age,” said Brass in a statement. “In a very short space of time, Laura and Leila have proven their ability to tackle difficult and important subjects, to gain the trust of contributors and commissioners and to identify and develop talent that appeals to a young audience.”
“Martha has outstanding expertise in global content creation and distribution — it’s easy to see why she is regarded as a recognized leader in international television,” added Jones. “Her commercial, international and leadership skills will play a key role in helping us move the company to the next stage of its development.”
The company specializes in talent-based and access-driven factual programming with a portfolio that currently includes BBC3′s Professor Green: Suicide and Me, Professor Green: Hidden and Homeless and Gang Girls; National Geographic’s YouTube Revolution; and Blue Ant Media’s Mysteries of the Mekong.
The indie is currently in production on series for both BBC1 and Channel 4.