NBC Entertainment alternative and reality group bolsters leadership team

NBC Entertainment has made key promotions and a new hire to strengthen executive leadership of its alternative and reality group. Jenny Groom (pictured, left) has been upped to EVP of alternative programming ...
December 18, 2018

NBC Entertainment has made key promotions and a new hire to strengthen executive leadership of its alternative and reality group.

Jenny Groom (pictured, left) has been upped to EVP of alternative programming and development at the network. She will oversee programming strategy, development and current series. Groom has been with NBCUniversal for nearly 15 years, and oversees America’s Got Talent, American Ninja Warrior, Ellen’s Game of Games and The Voice, as well as the upcoming The Titan Games, with Dwayne “The Rock” Johnson, and America’s Got Talent: The Champions. She was previously SVP of alternative programming and development for NBC Entertainment.

Meanwhile, Enrique Guillen (center-left) has been promoted to EVP of commercial strategy and international development at Universal Television Studio. Guillen was previously SVP of NBC alternative programming, where he oversaw The Celebrity Apprentice and Last Comic Standing, among others. He will continue to run international commercial strategy, expanding Universal Television alternative studio’s content pipeline and reach.

And the last of the internal promotions is George Sealey (center-right), who has been named EVP of creative affairs for Universal Television Studio, after two years as SVP of alternative programming and development. He has managed and overseen the production and launch of series including World of Dance, Making It, The Titan Games, Better Late Than Never, Hollywood Game Night and Songland, among others. He joined NBC in 2012 as VP of alternative programming and development.

Meanwhile, John Pollak (right) has been brought on as EVP of commercial development, alternative and reality group at NBC Entertainment, where he will oversee and manage all aspects of domestic commercial dealings for NBC Entertainment’s unscripted programming, including sales strategy and creative partnerships with buyers beyond the NBC network, the packaging of talent and brands to formats, and the rollout of owned-and-controlled properties on behalf of NBCUniversal Television Distribution. He was most recently president of Electus Television.

“Jenny, Enrique and George have all helped to build this business and are major reasons for our current success at both the network and studio,” said Meredith Ahr, president of NBC’s Alternative and Reality Group, in a statement. “They are some of the most experienced executives in the unscripted genre and our longstanding collaborative relationship will continue to yield phenomenal results as they take on these elevated roles. Jenny’s deep understanding of the NBC brand, coupled with her ability to cultivate talent and their ideas, enables her to harness the incredible power of the network’s marketing and programming platform to benefit any show, from any studio, that is a fit for NBC.”

“On the Universal Television Alternative Studio side, we believe the future will be built on partnerships and deep collaboration,”  Ahr added. “George and Enrique have helped guide this vision with best-in-class creative execution of our formats and steady growth with like-minded partners around the world. The arrival of a world-class executive such as John, who has a stellar reputation for innovative and creative dealmaking, sets us up for success in our ambitious plans to grow our business domestically as well.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.