Entertainment content collective The Content Group has appointed veteran producer Jodi Flynn as its president.
Flynn (pictured) previously served as president of Outpost Entertainment, an ITV company, with credits including Forged in Fire and Forged in Fire: Knife or Death for History, which she will continue to collaborate on with ITV. Before that, she was EVP of development and programming at Cineflix Productions and VP of development at Screaming Flea Productions, shepherding series including A&E’s Hoarders.
The Content Group was founded by CEO Steve Michaels last year to focus on open partnerships and collaboration between members of the production community. He has now additionally formed new parent company Asylum Entertainment Group (AEG). The Content Group, which houses production label Asylum Entertainment, also founded by Michaels, will sit under the AEG banner moving forward.
Michaels has named former Content Group president and longtime colleague Ryann Lauckner, to the role of president and chief strategy officer of Asylum Entertainment Group.
Lauckner was EVP of programming at Asylum Entertainment before taking on the president role at The Content Group, working on series including Origins for National Geographic; To Rome For Love for Bravo; Eli Roth’s History of Horror for AMC; and In Ice Cold Blood for Oxygen. Before that, she was a freelance producer, with credits including Hell’s Kitchen, Kitchen Nightmares, Big Brother and The Bachelorette.
Flynn and Lauckner will both report to Michaels.
Both The Content Group and AEG will take a partner-centric approach to projects and acquisitions, according to a release, with new production companies and partnerships to be announced in the coming months.
The Content Group has offered some insight into the company’s business model, which will offer each partner competitive splits on fees and backend, as well as “bonuses” of US$50,000 when a partner hits a revenue or profit marker. Additionally, 30% of net profits from future sales and/or major transactions will go to partners.
“Both Jodi and Ryann bring singular production and management expertise, as well as maverick points of view, to the process of creating a content ecosystem,” said Michaels in a statement. “I could not be prouder of this leadership team as we begin to share more of our vision and work alongside the best creative partners in the business.”