Louise Juel Severin to lead Media Ranch Scandinavian division
Montreal-based television prodco and distributor Media Ranch has tapped Louise Juel Severin to launch the company’s Scandinavian division.
Starting March 1, Severin (pictured) will take the newly created role of vice president, sales and acquisitions, Scandinavia. She will oversee sales, acquisitions and general operations for all of Media Ranch’s Scandinavian territories. Based out of Copenhagen, Denmark, Severin will report directly to Tanja van der Goes, SVP of distribution, Media Ranch.
Severin joins Media Ranch from Danish broadcaster DR where she served as sales manager of formats since Aug. 2014. In this role, she sold the global distribution rights to Ultras Sorte Kageshow (Baking in the Dark) to MGM in 2018 and the format Gintberg på Kanten (Comedy on the Edge) to more than 11 countries.
Severin’s career also includes a two-year stint with Scandinavian prodco To The Moon and four years at STV Productions and Scandinavian Rights where she was sales director and head of acquisitions. Additionally, she held senior-level positions at Zodiak Television Denmark, MTV Mastiff Sweden and Strix Television, Norway and Denmark.
This past January, Media Ranch and U.S. producer-distributor GRB Studios inked a strategic partnership to expand both businesses’ original IP and distribution operations worldwide.
(By Selina Chignall)
Lush Cosmetics launches entertainment division
Ethical cosmetics brand Lush is launching an entertainment creation hub, Lush Presents, to develop, create, commission and deliver film and TV, podcasts, books, music and events, including unscripted and doc projects.
The team for the venture has been put together by Lush veteran Matthew Shaw, with the film division led by documentary filmmaker Paul Williams.
Lush had previously established a media creation division in London’s Soho in 2016 to share video, publishing and music content through its online VOD platform Lush Player and live events. The upcoming content produced by Lush Presents seeks to address the company’s core humanitarian, environmental and animal-welfare principles.
The first projects announced under the Lush Presents banner are development deals with filmmaker Julien Temple and award-winning writer, performer and provocateur Mark Thomas. Temple will produce Demand The Impossible, a doc about the life and work of artist and anarchist Jamie Reid. Thomas will produce a six-part documentary and podcast series examining the current sociopolitical state of the UK.
“The last two years have been spent figuring out how we can bring Lush’s global network, access and values to creative storytelling across all platforms and media,” said Shaw, in a statement. “We want to use the principles at the heart of Lush — equality, inclusion, respect for humans, animals and our planet — to create entertainment that reflects the age we live in and the world we now inhabit. This is a huge opportunity for a company that strives to be in the vanguard of good business practice and we’re seeking like-minded partners to help us create content that entertains, inspires, informs, shocks, amuses, but above all speaks the truth.”
(By Frederick Blichert)
Sky Vision sets multi-year volume deal with Russia’s Amedia TV
Sky Vision, the production and distribution arm of Sky, has signed a multi-year volume deal with Russian premium pay TV and SVOD platform Amedia TV.
The deal will include scripted and non-scripted content.
“This deal sees Sky Vision delivering some of the best and most impactful dramas, comedies and factual programming from our growing catalog to audiences across Russia,” said Leona Connell, director of sales at Sky Vision, in a statement. “This strategic new relationship with Amedia TV is a fantastic way forward for our business in Russia and we’re pleased to be partnering with such a well-established and forward thinking company. This deal will help us reach new audiences with our range of quality and high-end shows.”
“The key strategy of Amedia TV is to become the holder of the most extensive catalog of exclusive rights to premium content in Russia and CIS,” added Natalia Myshkina, Amedia’s head of acquisitions. “The content of this deal, as well as our previous collaboration, perfectly match our concept of giving audiences the ‘Best Series of the Planet.’”
(By Frederick Blichert)